Trading Instagram for Impact | Forbes Kershaw

Forbes Kershaw returns for a candid conversation about leadership, purpose and digital wellbeing. After experiencing significant growing pains in 2024, Forbes reflects on the discomfort that comes with business evolution, acknowledging that fluctuations between good and bad are inevitable parts of growth.

A major focus of the discussion centres on Forbes' decision to trade his smartphone for a "Light Phone" – a minimalist device that only handles calls, texts, directions and music. This deliberate step away from constant digital connection stems from his realisation that smartphone addiction was disrupting his focus and productivity. "You're not going to win against a company that's paying billions of dollars to keep you attached to a screen," he notes.

Forbes also shares insights about his approach to business, including his commitment to delivering quotes in person rather than via email. He believes the building industry has lost the personal touch, arguing that "hand-delivering stuff and actually talking more personally with people" creates deeper connections with clients.

The conversation touches on Forbes' new property venture – transforming a 6-acre plot into a luxury wedding venue and ski lodge – and his experiences with personal growth retreats. These immersive experiences have provided valuable perspective, putting his own challenges into context when hearing others' stories: "I'm actually really good, apart from my phone addiction."

Throughout, Forbes emphasises the importance of real connection in a digital world and finding balance between ambition and alignment.